Building an Attraction Model with Mike “C-Roc” Ciorrocco - 99
Stop chasing opportunities. Become the one people choose. In this episode of the Leading Visionaries, host Anjel B. Hartwell sits down with Mike “C-Roc” Ciorrocco, performance expert and founder of That One Agency. Mike shares how self-leadership, service, and a clear intention can turn obscurity into demand. He breaks down leaving a lucrative but misaligned career, building an attraction model through podcasts and proximity, and why giving first opens the flow of receiving.
You will leave with practical steps for getting known, pricing for value, earning your first dollar, and using a book to multiply authority.
What You Will Learn
Why leadership starts with self-leadership and personal accountability.
The difference between service and servitude in coaching and consulting.
How to transform a career trap into a purpose-driven path using intention and attention.
The “attraction model” formula to stop chasing and start choosing.
How proximity expands opportunity and authority.
A practical approach to pricing, value exchange, and giving first.
Why writing a book still accelerates credibility.
How to use podcasts to get known and build a network that compounds.
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Resources
Be Heard by Millions and Live Your Destiny: A Creative Age Leader’s Guide to Speak, Sell, Serve & Succeed by Anjel B. Hartwell